Monday, February 06, 2006

Vendor Spotlight: GenSmarts

What happens when you cross a professional software developer with an avid genealogist? You get R. Aaron Underwood, the creator of GenSmarts! GenSmarts software, a product of Underwood Innovations, is the latest in genealogy add-on tools. And it’s all the rage. It uses artificial intelligence to analyze your genealogy file and produce research suggestions. It directly integrates with most popular genealogy software packages (FTM, PAF, TMG, RootsMagic, Legacy and several others). GenSmarts helps you generate and track to do lists, print worksheets to record your search results, and plan research trips to libraries, court houses, etc. To link you to online research, it also features direct integration with and several other popular research web sites.
Learn More About GenSmarts

Aaron first got interested in genealogy when he was in high school, as a way of overcoming boredom when visiting his grandmother. Not only was he able to relieve the monotony, he soon discovered a passion for his family’s history. As time went on his father Joe joined him on the hunt and this hobby became a favorite father-son activity.

After many years of doing commercial software products for the corporate world, Aaron branched off with his own company. Underwood Innovation’s mission is to create highly innovative products for everyday people. Genealogy was a good fit - one of the world's most popular hobbies made even better with modern technology. The first product, GenSmarts, is inspired by the "to do" lists Aaron created for his father's research trips.

Currently, Mr. Underwood lives in the northwest Chicago suburb of Long Grove with his wife, Angie, and their 3 children: Amanda (17); Alex (15); and Andrew (12). They also maintain a second residence in Tucson, which they enjoy visiting as often as possible.

Be sure to drop by Booth 601 and get a glimpse of how GenSmarts can make you a more productive genealogist! Visit the GenSmarts website at


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